Marks and Spencer’s Apostrophe Catastrophe
(I love my heading! Read it out loud.)
In the news today: British retailer Marks and Spencer got a slogan wrong on its children’s Christmas pyjama range:
“The slogan “Mum’s dreaming of a quiet Christmas just like the one’s she used to know” has a rogue second apostrophe.”
Apparently, it’s not the first time either:
“In October, the store withdrew a set of children’s pyjamas which had a picture of two giraffes and an extra apostrophe on the words “Baby Giraffe’s”.”
Full story here.